|Photo: Rex Features|
◼ Superheroes are being elbowed out by Noah and Mary as Hollywood makes 2014 year of the biblical epic - The Telegraph (image source)
Studio executives who have spent the past few years releasing superhero and zombie films have, it seems, had an epiphany....
“For years Hollywood bent over backwards to reach special interest groups, be it feminists or environmentalists. It has finally realised that there are 91 million evangelical Christians in America.”
For their part, studio executives have taken something of a leap of faith that films in which religious figures save the world will bring big box office receipts.
That faith is based in no small part on the success of The Bible, a television mini-series shown on the History channel earlier this year, which averaged 11.4 million viewers and became America’s most watched cable show of 2013.
“It made the Bible cool to talk about again,” said Mr Cooke. “The separation of church and state in America is so strong that people had become afraid to talk about God, at work or at school. Suddenly, these Bible stories were water cooler conversation again.”